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Nexus/H |
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Engine We travelled to WCRS every 2 weeks to pitch our ideas for Sony's Make.Believe Campaign. The aim was to develop a marketing programme for Sony Consumer Electronics (CE) in Europe that builds its position as the most desirable of consumer electronics brands. >Click to view more |
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MTV Dejitaru 'Imagine Time in The Future' MTV Dejitaru was born out of the now defunct MTV broadcasting corporation. It is a government guided corporation aiming to provide a better lifestyle to all citizens. In the year 2031 the new flagship project of Dejitaru is well underway; MTV education. In a world where Japan is now leader of the global community, MTV endeavours to inform its youngest and brightest pre-citizens on all aspects of the MTV life.However, in the period of digital enlightenment, things could not be further from the truth. Competition entry set by MTV/Swatch. >Click to view more |
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Bike Week Rebrand and advertise Bike Week 2009 >Click to view more |
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O2 ‘We’re better, connected’ The three main catagories that O2 offer are: Talking/Relationships Music Sport Three broadcast commercials were created to demonstrate these themes. Three supplementary idents were produced to accompany each advert. The story developed over the idents and concluded in each of the final adverts. The message was communicated through the phone screens. |
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Sony Ericsson A self-initiated brief written for the future launch of Sony Ericsson's concept Eco-Phone. The advertising campaign contained a range of design solutions including a television advert, digital user guide, shop window display, point of sale, editorial and web banner. >Click to view more |
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Armani Get Together - Theme 01 Dripping paint was used as a sexual metaphor to represent the coming together of male and female. Two alternative videos were created to represent single sex relationships. Get Together - Theme 02 A more abstract response to the brief using the fundamental principle of Red Green and Blue light getting together to form pure White light. A television advert was being created therefore the idea of RGB was used. >Click to view more |
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Ctrl+Alt+Shift Intended to increase HIV awareness to a younger audience, this viral video also works with bluetooth technology embedded in condom machines, directing the video to mobile devices. >Click to view more |
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Masque Film title sequence for a fictional film ‘Masque’. Murder mystery similar to The Third Man whereby the identity of the killer is unknown. The suspects’ identities are silhouetted during the title sequence and the image continuously mixes itself up so that the true identity is never clear. >Click to view more |
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KIA A self-initiated brief to advertise KIA's reliability and seven year warranty. This video is one of many idents produced that would be played during the ad breaks of the FIFA World Cup, which KIA sponsors. The series of idents focus on the dash display showing the mileage constantly increasing. >Click to view more |
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